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"If Hip Hop Can Be Used 2 Market Products...
Then How Do We Use Hip Hop To Market Prevention and education 4 good?"

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To further our Faces 4 Change goal of reducing substance use among youth and, over time, reducing substance abuse among adults by addressing the factors in our community that increase the risk of substance abuse and promoting the factors that minimize these risks, we will host Our Youth Matter: A Community Conversation. This conversation will feature panelists with expert or personal knowledge and experiences pertinent to youth culture and positive youth engagement, youth substance use and prevention, and the available resources. Community leaders and stakeholders, including you, are invited to participate in a lightly structured conversation about the challenges our city’s youth and communities face, along with healthy options. Refreshments will be served!


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Check out more photos & details on our F4C site:

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AND read more about it in this Daily News-Record Article!

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Our Culture, Vision, & Mission


What We Do


Let’s Make A Positive Change

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Celebrating the 50th Anniversary of Hip-Hop Culture & the Youth Popular Culture Institute, Incorporated!

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 What We Have Been Up To! 

  #hiphopdev #ypci #hiphop2prevent  

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